Is Twitter empowering us to ditch the device-specific app?

Here are some number-crunching statistics for you. The Apple App Store, which is widely regarded as the ‘granddaddy’ of the vast numbers of app stores that have now sprung up from various providers, is now home to more than one million apps. Indeed, even the only recently launched Amazon Appstore for Android already has some 100,000 apps, whilst Google’s Android Market, the Apple store’s greatest adversary over the last few years, has half a million apps. And yet, how many apps do you, personally, use on your own mobile or tablet device?

The reason we ask is that reports have been emerging that despite the availability of such a staggering range of apps from such a great number of stores, many people still don’t use many apps on their browsers, desktops and smartphones. The reasons for their lack of use appear to be a combination of their slowness, constant need for updates and lack of portability or compatibility with different hardware and operating systems, or even just their simple lack of functionality.

Clearly then, many of us remain dissatisfied with ‘apps’ as we have come to know them, despite their ubiquity. In considering this subject again recently, it has made me think that we need an alternative to this kind of app – or to put it more specifically, a more lightweight, agile or portable app… An app that, unlike Apple’s and Android’s device and OS-specific offerings, can actually be accessed from anywhere or that are based on a much more easily and universally used platform such as Twitter.

If, for example, we just dwell on the subject of Twitter for a moment, I already use that social networking site to keep myself updated on the latest news and sport headlines, as well as to follow my favourite celebrities. So why not also use it to access the kind of services that are otherwise frequently provided by an app, such as voucher codes? As a matter of fact, I already do, via the @YumGo tweet-2-discount application.

Simply by tweeting a brand name to the @YumGo Twitter account, I can instantly receive the latest discounts that are linked to that brand.

@YumGo signs more partners

UK based tweet-2-discount service continues to go from strength to strength with those who are looking for instant discounts online.
SRK Communications Ltd has been handed a fresh boost with the news that @YumGo, its tweet-2-discount application that was only launched two weeks ago, has grown exponentially, having now topped 800 Twitter followers, 1500 Facebook Fans in addition to signing over 100 new partners. The full roster of @YumGo partners now includes even more of the UK’s biggest and undiscovered brands alike, from The Body Shop, and Pizza Hut to Comet, Thorntons and Apple Store GB. The service allows anyone with a Twitter account to instantly access the hottest new discount codes, simply by tweeting a brand name to the @YumGo Twitter page.
Indeed, @YumGo now receives thousands of tweet requests for voucher codes, whilst the main site, which can be found at, also continues to receive very high volumes of traffic. As a matter of fact, there are many reasons why the many people who use the Internet to access a wide range of voucher codes are turning to @YumGo: unlike other providers, it is very free of spam, especially as there is no need to follow the @YumGo Twitter account in order to benefit from its extensive selection of discount codes.
Conveniently access the top voucher codes
Those are not the only benefits of the @YumGo application, which makes use of Twitter’s open source technology. Indeed, those on the lookout for voucher codes can use the service without having to surrender any of their personal information, whilst both the @YumGo Twitter page and the application’s main website at are also very easy to navigate.
An @YumGo spokesperson stated: “We are delighted that the @YumGo tweet-2-discount application has been so well received in its first two weeks by those who love to save money with the latest and hottest voucher codes. Simply by tweeting a brand name to the @YumGo Twitter account, users can expect a great related offer within 60 seconds.”
With increasing numbers of people now heading online to find the latest discounts and offers from a wide range of companies, @YumGo’s influx of new partners has placed it in an excellent position to continue to offer the best such codes to its rapidly growing user base.